Performance Marketing Course in Bangalore
Learn to run data-driven ad campaigns across Google, Meta, and beyond. Master paid media, ROAS optimisation, and funnel strategy trained inside a real agency by experts who do it every day. If you are looking for a complete digital marketing course in Bangalore, Prodigiter is where performance marketers are built.
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OVERVIEW
What is Performance Marketing?
Performance Marketing is a results-first approach to digital advertising where every rupee you spend is tied to a measurable outcome clicks, leads, sales, or sign-ups. Unlike traditional advertising, performance marketing lets you track exactly what’s working, optimize in real time, and scale what delivers ROI.
At Prodigiter, our Performance Marketing course goes beyond theory. You’ll run actual paid campaigns on Google and Meta, work with real client ad budgets, learn how to build high-converting funnels, and make decisions backed by data not guesswork. This is agency-level training that prepares you for actual client work and high-paying marketing roles.
- Full-Funnel Campaign Strategy : Learn to build campaigns from awareness to conversion across Google Ads, Meta Ads, and programmatic channels.
- AI-Powered Ad Optimization :Use AI tools to create ad creatives, automate bidding strategies, and improve campaign performance 10x faster..
- Live Client Campaigns :Work on real brand accounts with actual ad budgets build a portfolio of campaigns, not just case studies.
- Analytics & ROAS Mastery :Master Google Analytics 4, conversion tracking, attribution models, and ROI reporting that clients and employers care about..
Platforms and Strategies
Ad Platforms You'll Master
Get expert-level training on all major paid marketing platforms with platform-specific strategies, bidding logic, and optimization techniques.
Google Ads
- Search Ads & Keyword Strategy
- Display & Remarketing Campaigns
- Performance Max Campaigns
- Shopping Ads & Product Feeds
- Google Ads Auction & Bidding
- Conversion Tracking Setup
Meta Ads
- Campaign Structure & Objectives
- Custom & Lookalike Audiences
- Creative Testing & Ad Formats
- Retargeting & Funnel Campaigns
- Meta Pixel & Conversions API
- ROAS Optimization & Scaling
Google Analytics 4 & Tracking
- GA4 Setup & Event Tracking
- Attribution Models & Reports
- Funnel Analysis & Drop-off Tracking
- Looker Studio Dashboards
- UTM Parameters & Campaign Tagging
- Conversion Path Analysis
Curriculum
What You'll Learn
A curriculum built around real campaigns, real tools, and real results so you graduate ready to run paid media independently.
- Performance Marketing Foundations: Understand the performance marketing ecosystem, key metrics (CPC, CPM, CPA, ROAS, LTV), funnel stages, and how to align campaign goals with business objectives.
- Google Search & Display Advertising: Build and manage Google Search campaigns from scratch keyword research, match types, ad copywriting, Quality Score optimization, and bidding strategies.
- Meta Ads & Paid Social : Create high-converting Facebook and Instagram campaigns audience segmentation, creative strategy, A/B testing, pixel setup, and ROAS-focused scaling.
- Landing Page & Conversion Optimization : Create high-converting Facebook and Instagram campaigns audience segmentation, creative strategy, A/B testing, pixel setup, and ROAS-focused scaling.
- AI Tools for Performance Marketers : Use ChatGPT for ad copy, AI image tools for creatives, automated bidding AI, and smart campaign features that cut execution time while improving output quality.
- Analytics, Attribution & Reporting : Master GA4, UTM tracking, attribution models, and build client-ready dashboards in Looker Studio that tell the story behind the numbers.
Tools
Tools You will be Mastered In
Hands On Experience
Live Brand Campaigns You'll Run
Get hands-on experience running live campaigns across Google, Meta, on real brand accounts, with real budgets
Search Campaign from Scratch
Build and launch a complete Google Search campaign for a real brand keyword research, ad group structure, compelling ad copy, bidding setup, and first-week performance review.
Meta Lead Generation Campaign
Run a Facebook & Instagram lead generation campaign for a service-based business audience targeting, lead form creation, creative testing, and cost-per-lead optimization.
Full-Funnel Campaign Build
Design and execute a complete top-to-bottom funnel awareness (video/display), consideration (search/social), and conversion (retargeting) with unified tracking and attribution reporting.
Campaign Audit & Optimization
Take over an underperforming live campaign, run a structured audit, identify what's broken, implement fixes, and present a before-and-after performance report to your mentor.
Why Choose Us
Why Learn Performance Marketing at Prodigiter?
- Real Agency Training: Learn inside a working digital agency that manages actual client ad spends worth lakhs every month not a classroom setup pretending to be one.
- Industry Expert Trainers: Learn from performance marketers who actively manage Google and Meta campaigns for e-commerce brands, SaaS companies, and startups.
- Live Ad Budgets, Real Results: You don't just study ad platforms you run campaigns with real money, optimize for real conversions, and see real results on client accounts.
- 100% Live Training: Every session is live and interactive. No pre-recorded videos, no passive watching only hands-on learning with domain specialists.
- Platform Certifications Included: Walk out with Google Ads, Meta Blueprint, HubSpot, and GA4 certifications worth ₹50,000+ that employers look for.
- Freelancing & Growth Guidance: Learn how to land your first performance marketing clients, set retainers, manage campaigns independently, and build a scalable freelance or agency income.
Career Opportunities
Career Paths After This Course
Performance Marketing Manager
Google Ads Specialist
Meta Ads Specialist
Growth Marketing Executive
Marketing Analyst
Digital Marketing Executive
Course Details
Why This Performance Marketing Course Stands Out
Benefits
- Live Agency Campaigns on Real Brands
- Internship with the Agency
- Job-Ready with Exclusive Agency Portfolio
- Access to 15+ Industry Tools
- Industry-Relevant, Updated Curriculum
- 30+ Hours of Live Learning
Certifications
- Prodigiter Performance Marketing Certificate
- Google Ads Certification (Search & Display)
- Meta Blueprint Certification
- Google Analytics 4 (GA4) Certification
- HubSpot Marketing Certification
- Portfolio with Live Campaign Case Studies
Who Should Enroll?
- Freshers and graduates looking to start a career in paid media or digital marketing
- Marketing professionals who want to specialise in performance and paid advertising
- Business owners who want to manage and scale their own ad campaigns profitably
- Freelancers who want to add high-value performance marketing services to their offerings
- Content creators who want to understand how to monetise their audience through paid funnels
- Anyone who wants to move from running basic boosts to running real, ROI-driven campaigns
Your Questions Answered
What is included in the Performance Marketing course?
The course covers Google Ads, Meta Ads, YouTube Ads, GA4 analytics, conversion tracking, landing page optimisation, e-commerce campaigns, AI-powered ad tools, and live client campaign management with real brand projects and assignments throughout the programme.
Is this course suitable for beginners?
Yes, absolutely. The course is designed to take you from zero to job-ready. Whether you have a marketing background or are starting fresh, our curriculum is structured to build your skills progressively from fundamentals all the way to running independent campaigns.
Will I receive a certificate after completion?
Yes. You will receive a Prodigiter Performance Marketing Certificate along with Google Ads Certification, Meta Blueprint Certification, and GA4 Certification credentials that are actively recognised by employers and clients in the industry.
Do you provide practical training?
Every module is built around hands-on execution. You will work on live client accounts, manage real ad budgets, and run actual campaigns not simulations or dummy exercises.
What is the difference between digital marketing and performance marketing?
Digital marketing is a broad field that covers SEO, content, social media, email, and paid advertising. Performance marketing is a specialised subset focused entirely on paid campaigns that deliver measurable, trackable results. If you are looking to master the full scope of digital marketing, you can explore our Advanced Digital Marketing course at Prodigiter, one of the leading digital marketing institutes in Bangalore, which covers performance marketing as part of a comprehensive curriculum.
Will I work on live campaigns during the course?
Yes. You will run five live brand campaigns across Google, Meta, and YouTube on real client accounts with real budgets, guided by agency experts at every step.
What is the salary after completing this course?
Entry-level performance marketing roles in Bangalore typically start between ₹3.5 LPA to ₹6 LPA, with experienced professionals earning upwards of ₹10–15 LPA. Freelancers managing client campaigns independently can earn significantly more based on their portfolio and client base.
Is there job assistance after the course?
Yes. Prodigiter provides dedicated career support including resume building, interview preparation, portfolio guidance, and job referrals through our agency network to help you land the right role after completing the programme.